💄🐾 Dog Beauty Rituals That Mirror Human Beauty

When it comes to beauty routines, dogs have been left out of the conversation for far too long. While we’ve had serums, mists, perfumes and accessories lining human beauty aisles for decades, the pet aisle has stayed the same: shampoos, flea treatments and the occasional brush. Boring!

At Sugar, we’re here to flip that script. Our line of certified natural, high performance products mirrors the rituals you love in your own routine but reimagined for your dog. 

✨ Fragrance: Popcorn vs. Your Signature Perfume 

Just like you spritz a fragrance before leaving the house, your pup deserves a scent that’s safe, natural and a little iconic. POPCORN, our hero perfume was inspired by the warm, cozy vibe of movie nights and has already won awards for innovation. 
💬 It’s not just a dog perfume, it’s personality in a bottle. 

✨ Cleansing Mist: Pampoochie vs. Facial Toner 

Humans use face mists and toners to refresh, hydrate and prep their skin. Dogs now have Pampoochie Face & Fur Cleansing Mist designed to freshen fur, lift tear stains and keep skin calm and balanced. 
💬 Consider it your dog’s version of that hydrating mist you can’t live without. 

✨ Dermal Relief: Le Smooth Soother vs. Skin-Calming Sprays & Barrier Creams 

In human beauty, we reach for calming sprays, balms, or barrier creams when our skin feels irritated or inflamed. Dogs have their own version now: Le Smooth Soother Dermal Relief Spray. 

Powered by certified natural actives, it helps: 

• Calm hot spots and flare ups 
• Soothe itchy or inflamed paws 
• Support barrier repair on sensitive skin 

💬 It’s your pup’s daily dose of skin zen - like the post yoga, cooling mist your skin thanks you for. 

✨ Reusable Bamboo Wipes: Sugar Wipes vs. Cotton Pads 

(part of the Happy Furry Face Set - with washable mesh bag) 

In beauty, cotton pads and wipes are daily essentials - but they’re wasteful. That’s why eco-conscious humans swap to reusable bamboo pads. Dogs now get the same sustainable upgrade with Sugar’s Reusable Bamboo Wipes. 

Soft, washable and long lasting, these wipes are designed to pair perfectly with Pampoochie for cleansing eyes, mouths and paws. Plus, they come with a washable mesh bag, making post use clean up as easy as tossing them into the laundry. 

💬 It’s your pup’s version of ditching single use cotton pads for a chic, sustainable glow up. 

💚 Why It Matters 

By mirroring human beauty rituals, Sugar makes grooming more than functional - it becomes a shared experience, a ritual for two. Every spritz, swipe and treat is another way to connect, bond and celebrate your dog as the star they are. 

✨ Final Sniff 

Sugar is building a new category: Beauty & Wellness for Dogs with products that hold their own in the human beauty aisle.